Amazon Brand Registry is a program which identifies brand owners to Amazon. It helps businesses to protect their intellectual property and product content on Amazon. Apart from the program, brand registry consists of a specific team with whom a brand owner can contact in case of policy violations, intellectual property infringements, listing problems and technical issues. Brand registry not only protects your trademarks such as your logos, names, products, and listings, but also offers you access to other marketing programs such as A+ Content and Amazon storefronts, making it a crucial aspect for brand owners in this competitive world.
Your trademark is not limited to your business name alone. It can also include symbols, phrases, slogans, images, design, or a combination of all the elements. Obviously, it cannot be the same as another one, yet there can be an exemption in words until the words don’t conflict and confuse the customer
We assist you in registering all the important aspects of your business. If your trademark registration is accepted by USPTO (United States Patent and Trademark Office), you can avoid the future disputes regarding your trademark violations. Our team will carefully analyze multiple state and federal trademark databases to identify any conflicts with your proposed trademark request at the beginning of the registration process. This search empowers us to determine the eligibility of your trademark regarding USPTO requirements. We offer a simple, streamlined, and one-step process so you don’t have to lift a single finger for the rest of the procedure. Simply fill out the form and let us handle the rest of the filing process.
Did you know that more than 55% sales on Amazon.com come from brands like yours? Counterfeit products and listings, however take these sales away from your company. These scammers manipulate and misuse your brand. But that’s where the brand savior – “the brand registry” protect your marketplace. The Amazon Brand Registry empowers you to battle with these counterfeits and brings your brand back into your own hands. While it’s easy to recognize the value of Amazon Brand Registry, it’s not that simple to hop in. You need to research it, learn the ins and the outs, and then complete the process. Not to forget, you need to go-through the automated protections and find and report any violations.
Brand Registry has uncountable features to help brand owners protect their identity and avoid counterfeiting. Some of the benefits include stopping your competitors from changing content to hijack your listings, making it easier to identify and report IP infringements, retracting incorrect IP claims, fixing listing issues quickly, and showcasing your brand on Amazon using enhanced brand content and storefronts. However, brand registry does not help brands control distribution of genuine products. It does not restrict who can and can’t sell your brand, nor does it helps you to control unauthorized resellers. Don’t let anyone trying to sell you their services tell you differently!